ILIA
Limitless Lash
Based on 102 Reddit mentions
$29.00
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Most discussed features
Sentiment summary across the product areas Reddit users mention most.
Reddit mentions
Original Reddit posts and comments behind this analysis.
What’s your HOLY GRAIL mascara?!
Ilia limitless lash mascara my beloved <3 My lashes are already pretty long so this gives me more of a "my lashes but better" look and I love it. Clean ingredients, easy to remove. Though I don't think it's waterproof...I haven't had any major issues though. Still stays in tact after some tears :)
enamelquinn in r/Makeup
January 15, 2026 3:34 AM
5
Best Mascara???
Depends on what look you’re going for and lash type, much like hair type, can make it hard to make universal recommendations. My two favorites are the ilia limitless lash and YSL lashclash. I love the lashclash in blue and in black. The blue is stunning with brown eyes.
Lucy_Lucidity in r/Sephora
October 12, 2025 1:27 PM
8
It's been a while! Current makeup collection.
Yes!! I've tried their Fullest Volumizing mascara and also liked it but I keep going back to the Limitless Lash. It's just so nice to work with and looks so natural.
IM_NOT_BALD_YET in r/MinimalistBeauty
February 27, 2026 7:26 PM
4
How does Ilia even exist?
They have a pretty natural, high-end, and minimalist brand identity. They’ve done collabs with Solange, Sezanne, Paris Saint-Garman Women’s soccer club, Gustaf Westman, and the skiwear company HalfDays. Their core demographic is a bit older than other clean beauty brands like saie, tower 28, and kos
...avivregina in r/Sephora
March 18, 2026 6:13 PM
4
Two products from Mecca. What are you getting?
Ilia Limitless Lash mascara mini - the brush literally finds lashes I didn’t know I had I also really like the Ilia Liquid Powder Eye Tint too You might like the Haus Labs foundation from Sephora
Ok-Writing9280 in r/AustralianMakeup
August 13, 2025 10:59 AM
6
Which mascara to buy?
I am OBSESSED with Ilia Limitless Lash mascara. The formula is great (and Clean!), and the wand it fantastic. My lashes look amazing and are healthy because it comes off easy with gentle face cleanser. No more scrubbing and breaking lashes trying to get the goop off. Only note- it is NOT waterproof,
...co5280303 in r/Makeup
May 2, 2026 7:35 PM
2
Which mascara to buy?
Ilia limitless lash is really natural looking, separating lashes not clumping at all. Feels like Soft lashes effect, does not feel stiff at all.
MayRose78 in r/Makeup
May 3, 2026 7:35 AM
2
Looking for help starting a makeup routine (over 40)
Mid 40s here! I like Innisfree Daily UV Defense (orange lettering on the tube), Versed's sunscreen, and the one from Beauty of Joseon (Korean version; haven't tried the variant sold in the US) under makeup. I've heard good things about Ciele's skin tint but haven't tried it. I'm planning to try Salt
...mizshellytee in r/Makeup
March 2, 2026 10:25 PM
2
what is causing these black shadows under my eyes & how to stop it?
It’s the better than sex mascara 100%. Try the Ilia limitless lash :) It does run when it gets wet, and that can sting when it gets in your eyes, but if you start tearing up and dab any tears away before blinking you’ll be just fine. It doesn’t smudge, and it’s fucking GORG.
Admirable-Honey7782 in r/MakeupAddiction
August 22, 2025 6:02 PM
2
Ulta /Target Break Up
I just found Ilia. Black and brown very pretty. https://iliabeauty.com/products/limitless-lash-lengthening-mascara
wire67 in r/beauty
September 7, 2025 8:05 PM
2